May 01, 2017
NEW YORK, NY – May 1, 2017 – SheKnows Media, a leading women’s media company that averages 60 million unique visitors per month (comScore) and reaches more than 300 million social media fans, announced today that its flagship women’s health platform, HelloFlo, won a 2017 Webby Award for Best Health Site. Hailed as the “Internet’s highest honor” by The New York Times, the annual Webby Awards – now in its 21st year – receive 13,000 entries from across the globe, in which winners represent the top 3% of all work submitted.
Acquired by SheKnows Media in 2016, HelloFlo offers advice, inspiration and products to help women and girls better understand their bodies throughout all life stages. HelloFlo and its Founder Naama Bloom, now SheKnows Media’s Senior Vice President of Integrated Marketing, are behind the highly lauded, no-holds-bar videos like “Leaks Can’t Stop Me Now,” “Camp Gyno” and “First Moon Party,” which have generated more than 50 million views on YouTube and have appeared in premier publications that include TIME, Ad Age, The Huffington Post, BuzzFeed, and more.
In addition, two other SheKnows Media brands, SheKnows.com and STYLECASTER, were both named official 2017 Webby nominees in their respective categories for Best Lifestyle Site and Best Fashion & Beauty Site.
“HelloFlo does a brilliant job of creating smart-service content designed to normalize the conversation around women’s bodies, and it clearly shows. We are incredibly thrilled and honored to be recognized by the Webby Awards for this work,” said Philippe Guelton, SheKnows Media’s Chief Executive Officer.
Bloom added, “Living a happy, productive and fulfilling life starts with good health. As a society, we need straightforward, honest communication about health issues impacting women throughout all of life’s milestones – from birth to menstruation to post-partum to menopause and all the stages in between. This award is a testament to our vision of creating a credible-yet-approachable source of health and wellbeing information for women and girls.”
About SheKnows Media
SheKnows Media is a top women’s lifestyle digital media company that averages 60 million unique visitors per month (comScore) and reaches more than 300 million social media fans and followers. The company operates a family of leading media properties that include SheKnows.com, BlogHer.com, STYLECASTER.com and HelloFlo.com. SheKnows Media also organizes the conference #BlogHer17, the largest annual celebration of women online content creators, social media influencers and brand executives, taking place in Orlando, June 22-24, 2017. With a mission of women inspiring women, SheKnows Media is revolutionizing the publishing industry by forging a new kind of model that seamlessly integrates users, editors and content creators onto a single platform designed to empower all women to discover, share and create. Whether it’s parenting or pop culture, fashion or food, DIY or décor, our award-winning editorial team, Experts, bloggers and social media influencers produce authentic and on-trend content every day. We dig deep to learn what makes our audience tick, revealing unexpected insights on women and digital media. Our robust, end-to-end suite of premium branded content and influencer marketing solutions generate nearly 1 billion ad impressions per month (sources: DFP), allowing brands to distribute authentic content and integrated advertising at scale.
SheKnows Media is based in New York and Scottsdale, Ariz., with offices in Los Angeles and Chicago. We also operate internationally in Canada, Australia and the United Kingdom.
Public Relations Director